Top 10 Reasons to Host a Convention, Meeting, Expo or Incentive Travel Program in Melbourne

Benefit from the expertise of Australia’s best Convention Bureau

In 2011, the Melbourne Convention + Visitors Bureau (MCVB) was officially named Australia’s best at the prestigious national Meetings and Events Australia (MEA) Awards.  The Award attests to MCVB’s professionalism, expert staff and record results in attracting Business Events to Melbourne.  MCVB is also Australia’s only member of the BestCities Global Alliance, a Convention Bureaux network dedicated to the delivery of the world’s best service for the meetings industry.  Our services, which are accredited by Lloyds as part of our BestCities membership, include: preparing and delivering presentations at conference bids; sourcing all of your convention and meeting needs, including venues and accommodation; assisting in delegate boosting to ensure the success of your event; and creating touring options to ensure delegates enjoy unique, unforgettable experiences.

Enjoy Melbourne - officially one of the world’s best cities

Since 2002, The Economist Intelligence Unit has selected Melbourne as Most Liveable City three times, and has placed Melbourne in the top three every year. In the latest rankings, released in February 2011, Melbourne climbed to second spot be In 2010, one of the world's leading travel guides, Frommer's, selected Melbourne in its top destinations.

Experience world class, internationally awarded Conference and Meeting facilities

Melbourne is home to Australia’s largest and most advanced exhibition and convention space in the Southern Hemisphere.  The Melbourne Convention Centre is the world’s first to be awarded a ‘6 Star Green Star’ environmental rating, earning the centre many international accolades.  The convention centre is also raising the bar with its superior technology, exceptional culinary options, flexibility and service.  It offers unlimited options in event planning, with 52 meeting rooms of various sizes, a grand banquet room, an entry level foyer for 8,400 guests, and a state-of-the-art 5,540+ seat plenary that can be divided into three self-contained, acoustically separate theatres.

Enjoy stress-free travel - Melbourne’s superior service adds to its easily accessible airport

27 international carriers operate direct services to Melbourne with an average of 635 international flights every week to and from major destinations.  Melbourne Airport offers a 24-hour single terminal precinct; domestic and international services are within the one building, resulting in quick, seamless transfers. Melbourne airport is just 20 minutes from the city centre.

Collaborate in Victoria – Australia’s capital city for medicine, research and innovation

Melbourne has the largest concentration of medical research institutes in Australia, and has achieved many world-firsts in medicine and research, including developing the cochlear implant and the first frozen embryo birth.  These achievements have contributed to Melbourne’s reputation for being a world-leading destination for medical, research and science Business Events

Experience Australia’s most convenient Convention City

Melbourne has Australia’s highest concentration of convention facilities located in the city centre. For convention delegates, this means convenience, less time travelling between hotels and sessions, and more time for experiencing the city outside of the convention and meeting schedule. The Melbourne Convention Centre, which is integrated with the Melbourne Exhibition Centre, is part of a AUD$1.4 billion development in Melbourne’s new South Wharf precinct, including a brand new Hilton hotel, cafés, restaurants and retail shops – making the precinct perfect for mixing business with pleasure. There are approximately 16,100 hotel rooms located within the City of Melbourne alone and seven major convention hotels are within a five minute walking distance of the Melbourne Convention and Exhibition Centre. 

Explore Victoria – A destination unmatched in diversity

Melbourne is home to internationally acclaimed restaurants and boutique bars, and is Australia’s number one city for shopping, culture and the arts. Yet just one hour’s drive takes you to a world away. From surfing on the world-famous Bells Beach surf coast, to skiing at Mt Buller; from enjoying an Aussie BBQ at the Emu Bottom homestead, to learning to make wine on the Mornington Peninsula, few places can match the vast natural diversity on offer in Victoria.  Take your pick from award-winning vineyards, world-celebrated golf courses or sumptuous day spas.

Reduce your environmental impact - Melbourne makes going green simple

As part of its award-winning CSR Service, MCVB has created a series of tools to make planning and holding a green conference, meeting, event or incentive travel program in Melbourne easier than ever before.  Tools and initiatives include Melbourne’s ‘Green Credentials’ Report, which lists the green initiatives of Melbourne’s Business Events Suppliers, a Green Incentive Website, which includes low carbon impact incentive itineraries, and an Event Carbon Calculator, which calculates the carbon emissions of events held in Melbourne, and provides advice on how to offset these. The Melbourne Convention Centre is also the first in the world to be awarded a ‘6 Star Green Star’ environmental rating, providing a clean, green meeting space.

See why Melbourne has proven success in Conventions

From Science Fiction to nursing, from HR to diabetes, MCVB has attracted a broad range of conventions and events to the Melbourne Convention Centre from around the world, with wins to date expected to attract more than 140,000 delegates to Melbourne over the next five years. This is a result of the city’s exceptional facilities, reputation as a great place to visit, and MCVB’s innovative bidding strategies. 

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